How is AI likely to change personal selling in the future?
Personal selling in the future
AI will improve productivity and will allow sales people to understand their customers’ needs better. With more data available it will help with more insight to the customer’s specific needs and will assist with building the relationship through personal selling. AI will optimize the sales process and help predict customer behavior. Automate repetitive tasks, and improve forecasting. AI in sales will boost efficiency and effectiveness while reducing costs. As the cost to do personal selling is one of the main disadvantages, AI might help to reduce that cost.